The rise in social recruiting has allowed both candidates and employers an easier way to find the best match. We continue to see social recruiting gain popularity because it is more efficient than the days of sifting through a haystack of resumes. It also increases quality referral hires, which our own data on Jobvite proves are hired faster and last longer. - Jobvite President and CEO Dan Finnigan.
The findings from the Jobvite 2012 Social Recruiting Survey is out already and it revealed that although LinkedIn remains dominant in the sector, Facebook and Twitter continue to make inroads in social recruiting.
Other findings in the 2012 annual Social Recruiting Survey from Jobvite are:
- Two-thirds of companies now use Facebook for recruiting, while 54 percent use Twitter. LinkedIn continues to rule this category, at 93 percent.
- 71 percent of human resources and recruiting professionals classify themselves as moderate to exceptional social recruiters.
- Nearly three out of four hiring managers and recruiters check candidates’ social profiles, and 48 percent said they always do so.
- Poor spelling or grammar drew a negative reaction from 54 percent of respondents.
- 73 percent said they had successfully hired a candidate via social media, up from 63 percent in 2011 and 58 percent in 2010. 89 percent had hired via LinkedIn, 25 percent via Facebook, and 15 percent via Twitter.
- 43 percent of respondents felt that the quality of applicants has improved thanks to social media.
- One-third saw more employee referrals.
- 20 percent said it takes less time to hire when using social recruiting.
Check the infographics below for the full details of the survey results. Till next time, we are all work in progress…